---
title: "Association Familiale Mulliez: Profile, People and Investments"
description: "Association Familiale Mulliez, a family holding in Roubaix, France. Key facts, people, strategy and news, from public filings, company sites and press."
url: https://vestdoor.com/family-office/association-familiale-mulliez
updated: 2026-11-11
---

# Association Familiale Mulliez

Family association / single-family holding structure.

## Decision makers

| Name | Role |
| --- | --- |
| Barthélemy Guislain | President of the conseil de gérance (since 2014) |

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## Latest investments

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## News

- Dec 2024: Decathlon announced €1bn shareholder payout while Auchan announced a major job-cut plan

## Investment strategy

| Focus | Detail |
| --- | --- |
| Model | Family members hold shares via SCA holdings; funds companies founded by family members; very few listed; internal annual share exchange |
| Investment arm | Creadev (family investment vehicle) |

## Key facts

- **Type:** Family holding
- **Headquarters:** Roubaix, France
- **Founded:** 1955
- **Family:** Mulliez family (descendants of Louis Mulliez; ~800 members in 2024)
- **Source of wealth:** Retail: Auchan, Decathlon, Leroy Merlin (Adeo), Kiabi, Boulanger, Flunch etc.
- **Website:** [afm.family](https://www.afm.family/)

## Listed in

- [Family offices in France](https://vestdoor.com/family-offices/europe/france)

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## Frequently asked questions

### What type of organisation is Association Familiale Mulliez?

Association Familiale Mulliez is described as: Family association / single-family holding structure.

### Where is Association Familiale Mulliez based?

Association Familiale Mulliez is headquartered in Roubaix, France.

### Which family is behind Association Familiale Mulliez?

Mulliez family (descendants of Louis Mulliez; ~800 members in 2024). Source of wealth: Retail: Auchan, Decathlon, Leroy Merlin (Adeo), Kiabi, Boulanger, Flunch etc.

### When was Association Familiale Mulliez founded?

1955.

### Who runs Association Familiale Mulliez?

Public roles include Barthélemy Guislain (President of the conseil de gérance (since 2014)).

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